2019 Singles & Desirability Study
THE FIRST-EVER STUDY BY EHARMONY REVEALS THAT THOSE WHO SEEK A COMMITTED RELATIONSHIP ARE CONSIDERED MOST DESIRABLE.
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Desires
Singles ranked attractiveness as the fourth most desirable trait behind honesty (54%), kindness (44%), sense of humor (34%), and intelligence (29%).
QUALITIES MOST DESIRED IN A PARTNER
Honest 54%
Kind/Considerate 44%
Funny 34%
Attractive 34%
Smart 29%
Thoughtful 28%
Happy 24%
In Good Health 23%
Hardworking 23%
Confident 18%
Financially Well-Off 16%
Generous 16%
Outgoing 12%
Optimistic 12%
Artistic/Creative 8%
Organized/Efficient 8%
Carefree/Happy-Go-Lucky 7%
Serious 6%
Well-Traveled 4%
Quiet 4%
Assertive 4%
What Men vs. Women Desire
Singles of both genders found that honesty and kindness are the most attractive qualities in a potential partner, while men were two times more likely to desire “attractiveness.
Seriousness
70% of American singles are looking for a serious relationship.
Men and LGBTQ+ people are more open to partners who want casual relationships than women and heterosexuals. Senior dating singles appear more casual than millennials.
Professions Desired in a Partner
The four most desired professions in a partner are all based around health, education and public protection – suggesting that people with “caring” jobs are more desirable overall.
Interests
A strong interest in food is highly desirable in a partner – whether that’s going out for a meal (34%) or cooking and baking themselves (29%).
Domesticity is also key. 31% want someone who does handy-work, 26% want someone who enjoys a night in and 25% want someone who’s good with kids.
Millennials
Both younger and older millennials want someone who enjoys nights in (i.e. #Netflixandchill) instead of going out.
